Personal and Professional Brands: Tell them apart

The way you create your professional and personal brand are very different. When creating your professional brand, you are trying to get other professionals and people in your field of study, to recognize you as a credible and competent person. When it comes to your personal brand, you are...

Tell Your Customers What To Do or They Won’t Do It

The customer journey towards purchasing a good or service is a rocky road. Customers could easily lose interest or look for a different product if their journey is not suitable for them. Sometimes, customers need an extra nudge to get them to finally make a purchase. Therefore, marketers need...

The Proper Analytical Tools: Use Them or Lose Them

The Proper Analytical Tools: Use Them or Lose Them The gathering of data is fundamental in creating the proper marketing strategy to accomplish a goal. There are many tools available today that can help any marketer monitor successfully retrieve any information they need to successfully launch a campaign or...

Pushing Your Ads Through Google Ads

Get the help you need In my own professional opinion, creating an ad is the least complicated part of an adcampaign. The hard part comes when you need to put it out there and you need the right peopleto notice it. Driving traffic to your videos or websites will...

Leave “Everyone” Out

Who would you sell your product or service to? If the first answer that comes to mind is “everyone” then you have given the worst possible response for any businessperson. Even if you don’t notice at first, when you sell something “everyone” is not going to be your target...

Aim for the Eyes

Humans have five senses but there is one that every marketer focuses on the most: sight. Your eyes are what marketers go for. They want you to see them. To see that they exist, to see that they have something to offer you. Marketers want to be seen and...

Be Careful with Your Costs

I know a lot of people that like to sell some items like bracelets, baked goods, and t- shirts, on the side to make some extra cash. The most important thing that people like this need to think about are their costs so they can determine their selling price....